Amazon-Crafted Creative Solutions for Maximum Engagement
Effective listings aren’t just about having the right keywords—they’re about telling a story that resonates with your audience, driving engagement, and increasing conversions on Amazon.
Why Do Many Brands
Struggle with Amazon Creative?
When these problems arise, they can be time-consuming, frustrating, and downright costly for your business
Inconsistent Branding & Asset Limitations
Many sellers experience increasing advertising costs but struggle to see a proportional rise in sales. Without the right strategy, ad spend can spiral out of control with little to show for it.
High Competition
Amazon’s advertising tools can be confusing, with multiple ad types, complex targeting options, and dynamic bidding strategies. Without deep knowledge, optimizing campaigns effectively can be extremely challenging.
Lack of Amazon Experience & Expertise
Amazon frequently introduces new ad formats and updates, making it tough to stay competitive. Our team ensures you’re always ahead of the curve.
Lab 916 offers the most conversion-focused content on Amazon.
Choose a plan to get started, then add more features as you grow
Amazon Listing Optimization
We craft compelling product listings that are built specifically for Amazon to enhance discoverability and drive conversions. Our expert copywriters create keyword-optimized titles, bullet points, and product descriptions that highlight your product’s unique features and benefits while maintaining consistency with your brand’s voice.
- Title and Bullet Optimization
- Capture attention while delivering key information to boost SEO.
- Product Descriptions
- Concise, informative content that effectively communicates your product’s value.
The team at Lab 916 really does care about the products they work with and takes an “ownership” mentality of your brand.
Nima Jalali
Founder, Salt and Stone
Amazon-Specific Visuals & Imagery
Images are the first impression a customer has of your product. We create Amazon-specific visuals designed to capture attention and convey value at first glance.
Thumbnails & Infographics
Highlight the top features with informative, easy-to-digest visuals.
Lifestyle Imagery
Show the product in use, allowing customers to visualize it in their lives.
We hired Lab916 to build out our Amazon store and they overdelivered in every way.
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Richard Hirsch
Founder, Unaliwear
Premium Content
Boost your brand’s visibility with A+ Content that elevates your brand story and drives higher conversions through rich visuals and enhanced descriptions.
A+/Premium A+ Content
Rich media modules that elevate your product descriptions and boost conversion rates. Premium A+ Content goes beyond the standard A+ Content, offering more visual features, interactive content, and premium elements to create a truly stand out product page.
Full suite Amazon services. A++ Design services, competent, professional group. The value they provide for their services trumps any other agency.
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Victor Chor
Founder, InfinaCore
Storefront Design
We create detailed content modules and store pages that bring your brand story to life and provide valuable information to help customers make informed purchasing decisions.
Storefront/Brand Story
An eye-catching and easy-to-navigate Amazon storefront that showcases your full product page. In addition, we create brand-centric content that visually conveys your brand’s journey, mission, and core values to build trust with customers and provide a deeper emotional connection with the brand.
I have been working with Lab 916 for many years. They basically set me up on Amazon in 2018 and continue to take great care of our account and optimization for sales on Amazon.
Marc Begun
Founder, David Carey
Video Production for Listings and Ads
Our high-quality video content has increased client customer engagement rates by 60%. We produce product videos for listings and ads, from concept to production, ensuring they align with your brand’s story and resonate with your audience.
Product Demos
Videos that clearly showcase how to use your product and its key benefits.
Amazon Ads Video
Dynamic ads designed to capture attention and drive traffic to your listings.
From the start, they took the time to understand our goals, fine-tuned our campaigns, and continuously optimized performance to deliver real results.
Ricco Loche
eCommerce Manager, THYSOL
Our Proven Process
Follow our proven playbook to cancel agency chaos and replace that chaos with clarity.
Step 1
Analyze + Position Your Brand
We provide comprehensive, award-winning strategies and services so you’re always making progress towards the ultimate goal: growing your brand.
Step 2
Create High-Converting Assets
Our in-house creatives (copywriters, designers, video editors) develop compelling Amazon-native content: optimized titles, SEO-rich bullets, A+ Content, storefronts, and scroll-stopping thumbnails—all engineered to drive clicks and conversions.
Step 3
Refresh + Test for Long-Term Wins
Why Do Amazon
Creative Services Matter?
Engaging, optimized content boosts product page quality, driving more conversions and higher overall sales.
Accurate descriptions and high-quality visuals ensure customers know exactly what to expect, decreasing returns.
Amazon's latest content features help listings gain higher indexing and impressions.
Optimized content results in better ad performance—more impressions, higher conversions, and reduced ACoS.
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Great content justifies higher pricing, helping you compete without relying on constant discounts.
Keeping up with Amazon’s newest tools ensures long-term competitiveness.
Amazon-optimized content often improves brand consistency across other channels as well.
Creative Service Menu
01
Keyword Optimization
Enhances your listing’s visibility in Amazon search results through effective keyword usage. Listings with optimized keywords can achieve up to a 15–20% increase in organic search visibility.
02
Product Image Optimization
High-quality images that meet Amazon’s guidelines can increase conversion rates by over 15%. We create visually engaging product images that resonate with your target audience, contributing to higher purchase intent.
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03
A+ Content / Enhanced Brand Content
A+ Content brings your brand’s story to life with rich visuals, text, and shoppable modules. Studies show basic A+ Content can boost sales by up to 8%, while well-executed Premium A+ Content can increase sales by up to 20%.
04
Brand Story
Using your brand’s story to connect with customers builds trust and increases customer loyalty. Products that effectively tell a brand story can see a 10–15% increase in brand loyalty and repeat purchases.
05
Amazon Storefront Design
An optimized storefront presents a cohesive brand presence that enhances customer navigation. On average, a well-designed storefront leads to a 30% increase in overall brand engagement, driving both loyalty and repeat purchases.
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06
Product Photography
Professional-quality images significantly improve consumer trust, which is a key factor for high conversion rates. Listings with optimized, professionally shot images can experience up to a 15–20% uplift in conversion rates.
07
Amazon Video Ad
Video is crucial for conveying product value effectively, resulting in higher consumer engagement. Listings with video ads tend to have a 20–25% higher conversion rate than those without.
08
Amazon Posts
Posts serve as an organic channel to interact with customers, improving brand visibility. Brands using Amazon Posts have seen a 20% increase in brand engagement through this feature.
Common Bundles
Parent Page Full Optimization
For products with variants, this bundle covers everything from title bullet copy, A+/Premium A+, and image adjustments specific to variant needs (e.g., size, color, scent).
Parent Page Full Optimization
For products with variants, this bundle covers everything from title bullet copy, A+/Premium A+, and image adjustments specific to variant needs (e.g., size, color, scent).
Parent Page Full Optimization
For products with variants, this bundle covers everything from title bullet copy, A+/Premium A+, and image adjustments specific to variant needs (e.g., size, color, scent).
Our clients reduce
their time spent managing Amazon by 70%
Got Questions?
We’ve Got Answers.
The team at Lab 916 were extremely helpful in providing the assistance we needed with setting up our FBM process on Amazon. Vince showed he valued our time by asking key questions to ensure he fully understood our needs.
Leveraging his experience in the industry, he was able to provide insights and direction in areas we hadn’t previously thought of. He completed the work on time and we are grateful. We have already made plans to work together more. Highly recommended.
Teryn Driver
Investor, CPO Partners
We provide full-spectrum creative for Amazon: product images, A+ Content, Premium A+ Content, Brand Story modules, and custom Storefront design — all built to convert and stay within Amazon’s brand guidelines.
We start with a creative brief, analyze your website, socials, and brand assets, then craft visuals that reflect your brand voice while optimizing for Amazon’s unique buying environment. You get revisions and approvals at each step.
We do both. Whether you're starting from zero or need to upgrade outdated assets, we evaluate what’s working, what’s missing, and deliver creative that converts.
