This Program Is for You If…
You already have a live Seller Central account, but growth is flat or declining.
Your catalog and variations are confusing even to your own team.
You've worked with agencies or freelancers who generated reports, not results.
You're spending on ads but don't trust the numbers or can't see the P&L clearly.
If your Amazon channel is already growing predictably with a tight catalog, strong margin, and a trusted operator in place, you don't need this program. Keep doing what you're doing.
What Your Amazon Channel Looks Like After a Turnaround
Before
Disorganized catalog, broken parent/child relationships, bad variations.
Inconsistent content and images across SKUs and resellers.
Ads layered on top of structural problems, wasting spend.
Leadership doesn't know if Amazon is actually profitable.
No clear owner—internal people and agencies pointing fingers at each other.
After
A restructured catalog with clean parents/children and clear hero SKUs.
Unified listings, A+, Storefront, and brand presentation across the catalog.
Ads running on a solid foundation instead of compensating for broken structure.
A simple P&L and reporting pack that shows real contribution and trends.
One accountable team (us) responsible for performance and direction.
You're not just getting "better PPC." You're getting a rebuilt channel and a fresh start.
Four Phases to Turn Around and Relaunch Your Amazon Channel
Deep Diagnostic & P&L Review
We stop guessing and get brutally honest about what's broken.
Weeks 1-3
What we do:
Full account audit: catalog, content, ads, operations, policy history
Extract and rebuild a real P&L: revenue, fees, ads, freight, returns
Competitor and category check: who's actually winning and why
Identify structural blockers (catalog logic, inventory, pricing, or ops)
Deliverable
A Turnaround Report & Plan: what's broken, what to keep, what to stop, and what to rebuild.
Catalog & Content Rebuild
We fix the foundation so every dollar you spend has leverage.
Weeks 3-8
What we do:
Redesign catalog architecture (parents, children, bundles, variants)
Rebuild core listings: titles, bullets, back-end keywords, images, A+
Fix Brand Registry issues, mismatches, and content overrides where possible
Clean up or rationalize legacy SKUs, zombie listings, and duplicate ASINs
Deliverable
A structurally sound catalog and brand presence that isn't fighting you.
Ads Reset & Relaunch
We stop the bleeding and relaunch campaigns that make sense.
Weeks 6-12
What we do:
Audit existing campaigns, keywords, and structures
Kill or pause wasteful spend that doesn't align with the new strategy
Design new campaign architecture tied to hero SKUs and goals
Relaunch Sponsored Products/Brands/Display with clear rules on bids and budgets
Deliverable
A clean ad account structure aligned with the rebuilt catalog and profit targets.
Operate & Optimize
We run the channel so it doesn't fall back into chaos.
Month 3 onward
What we do:
Ongoing bid, keyword, and budget optimization
Review and improve creative and offers based on performance
Monitor catalog health, account health, and policy issues
Monthly performance reviews + quarterly strategic resets
Deliverable
A channel that is managed, not just "worked on"—with someone accountable.
What You Actually Get in a Turnaround
You're not buying "an audit" or "PPC management." You're buying a full teardown-and-rebuild plus ongoing operation.
Audit & Strategy
Account, catalog, and ads audit
P&L reconstruction and profitability analysis
Turnaround priority list and timeline
Catalog & Creative Rebuild
Catalog restructuring and variation logic
Listing copy, A+, Brand Story, and Storefront updates
Main image and content improvement focused on conversion
Ad System Reset
Audit of current campaigns and waste
New campaign structure (SP/SB/SD) tied to hero SKUs
Rules and guardrails to protect margin while growing
Ongoing Management
Weekly optimizations and monitoring
Monthly reporting that leadership can actually read
Optional expansion roadmap to other marketplaces once stable
From Flat Sales and Bloated Ad Spend to a Clean, Growing Channel
A mid-sized CPG brand came to us after working with multiple Amazon agencies. Revenue had plateaued, ad spend kept rising, and their catalog was a tangle of half-broken variations and duplicate listings.
We ran a full diagnostic, rebuilt their catalog and content around a smaller set of hero SKUs, and relaunched campaigns against the new structure.
Within 9 months:
Spend ↓ Revenue ↑
Ad Efficiency
+12 Points
Margin Improvement
Ad Efficiency
Leadership Clarity
See more client outcomes
Program FAQs
If Amazon Is a Headache Instead of a Channel, It's Time for a Turnaround
If you have real revenue off Amazon but your Seller Central account is flat, noisy, or embarrassing, this program is built to reset it and put someone accountable in charge.
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 35 35" xmlns="http://www.w3.org/2000/svg"><g d="M 0 35.004 L 0 0 L 35.004 0 L 35.004 35.004 Z M 18.501 19.001 L 22.501 19.001 L 23.501 15.001 L 18.501 15.001 L 18.501 13.001 C 18.501 11.971 18.501 11.001 20.501 11.001 L 23.501 11.001 L 23.501 7.501 C 23.501 7.501 20.444 7.501 19.144 7.501 C 16.429 7.501 14.501 9.158 14.501 12.201 L 14.501 15.001 L 10.501 15.001 L 10.501 19.001 L 14.501 19.001 L 14.501 27.501 L 18.501 27.501 Z" fill="transparent" height="35.00369999999999px" id="ypctQ2JoH" width="35.0037000000001px"><path d="M 0 35.004 L 0 0 L 35.004 0 L 35.004 35.004 Z" fill="transparent" height="35.003699999999995px" id="gunzQydij" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.981413" stroke="rgb(27, 56, 69)" transform="translate(0 0)" width="35.003699999999995px"/><path d="M 8 11.5 L 12 11.5 L 13 7.5 L 8 7.5 L 8 5.5 C 8 4.47 8 3.5 10 3.5 L 13 3.5 L 13 0 C 13 0 9.943 0 8.643 0 C 5.928 0 4 1.657 4 4.7 L 4 7.5 L 0 7.5 L 0 11.5 L 4 11.5 L 4 20 L 8 20 Z" fill="transparent" height="20.000010000000003px" id="BReLpuFzM" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(10.501 7.501)" width="13px"/></g></svg>)
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 35 35" xmlns="http://www.w3.org/2000/svg"><g d="M 0 35 L 0 0 L 35 0 L 35 35 Z M 17.613 14.489 C 13.629 14.819 10.018 11.653 8.92 9.653 C 8.916 9.645 8.904 9.647 8.902 9.656 C 7.698 14.198 9.008 19.234 11.956 21.871 C 11.76 22.1 10.231 23.985 7.511 24.002 C 7.501 24.002 7.497 24.015 7.506 24.021 C 15.006 28.348 25.505 22.634 25.505 13.889 L 27.49 10.016 C 27.493 10.009 27.487 10 27.479 10.001 L 24.142 10.515 C 20.036 7.526 17.044 11.834 17.613 14.489 Z" fill="transparent" height="35px" id="z9ja2cslW" width="35px"><path d="M 0 35 L 0 0 L 35 0 L 35 35 Z" fill="transparent" height="35px" id="WsIfV_9qk" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.98" stroke="rgb(27, 56, 69)" transform="translate(0 0)" width="35px"/><path d="M 10.113 4.988 C 6.128 5.318 2.517 2.153 1.42 0.153 C 1.415 0.145 1.404 0.147 1.402 0.155 C 0.197 4.698 1.507 9.733 4.456 12.37 C 4.259 12.6 2.73 14.484 0.01 14.501 C 0 14.501 -0.004 14.515 0.005 14.52 C 7.505 18.848 18.004 13.133 18.004 4.388 L 19.989 0.515 C 19.993 0.508 19.987 0.5 19.978 0.501 L 16.641 1.015 C 12.535 -1.974 9.543 2.334 10.113 4.988 Z" fill="transparent" height="15.998323674928294px" id="OkQFhcSnI" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(7.501 9.5)" width="19.990075856575178px"/></g></svg>)
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 35 35" xmlns="http://www.w3.org/2000/svg"><g d="M 0 35 L 0 0 L 35 0 L 35 35 Z M 12 15 L 7.501 15 L 7.501 27.499 L 12 27.499 Z M 12 9.75 C 12 10.993 10.993 12 9.751 12 C 8.508 12 7.501 10.993 7.501 9.75 C 7.501 8.508 8.508 7.501 9.751 7.501 C 10.993 7.501 12 8.508 12 9.75 Z M 19.5 15 L 15 15 L 15 27.499 L 19.5 27.499 L 19.5 21.249 C 19.5 20.283 20.282 19.5 21.249 19.5 C 22.215 19.5 22.999 20.283 22.999 21.249 L 22.999 27.499 L 27.498 27.499 L 27.499 19.5 C 27.499 17.015 25.135 15 22.796 15 C 21.464 15 20.276 15.653 19.5 16.674 Z" fill="transparent" height="35px" id="O0rLyLYAy" width="35px"><path d="M 0 35 L 0 0 L 35 0 L 35 35 Z" fill="transparent" height="35px" id="jZJeKFad1" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.98" stroke="rgb(27, 56, 69)" transform="translate(0 0)" width="35px"/><path d="M 4.5 0 L 0 0 L 0 12.499 L 4.5 12.499 Z" fill="transparent" height="12.49867871110765px" id="RIbzJL_pQ" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(7.501 15)" width="4.499524335998755px"/><path d="M 4.5 2.25 C 4.5 3.492 3.493 4.5 2.25 4.5 C 1.007 4.5 0 3.492 0 2.25 C 0 1.007 1.007 0 2.25 0 C 3.493 0 4.5 1.007 4.5 2.25 Z" fill="transparent" height="4.499534334941724px" id="URceBkGHW" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(7.501 7.501)" width="4.499524335998755px"/><path d="M 4.5 0 L 0 0 L 0 12.499 L 4.5 12.499 L 4.5 6.25 C 4.5 5.283 5.282 4.5 6.249 4.5 C 7.215 4.5 7.999 5.283 7.999 6.25 L 7.999 12.499 L 12.498 12.499 L 12.499 4.5 C 12.499 2.015 10.135 0 7.796 0 C 6.464 0 5.276 0.653 4.5 1.674 Z" fill="transparent" height="12.49867871110765px" id="MadyAM_6_" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(15 15)" width="12.498678711107651px"/></g></svg>)
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 35 35" xmlns="http://www.w3.org/2000/svg"><g d="M 0 35 L 0 0 L 35 0 L 35 35 Z M 26.998 10 L 26.998 24.999 C 26.998 26.103 26.103 26.999 24.998 26.999 L 10 26.999 C 8.896 26.999 8 26.103 8 24.999 L 8 10 C 8 8.896 8.896 8.001 10 8.001 L 24.998 8.001 C 26.103 8.001 26.998 8.896 26.998 10 Z M 21.999 17.5 C 21.999 19.985 19.985 21.999 17.499 21.999 C 15.014 21.999 13 19.985 13 17.5 C 13 15.015 15.014 13 17.499 13 C 19.985 13 21.999 15.015 21.999 17.5 Z M 23.006 12 L 22.997 12" fill="transparent" height="35px" id="lja2DleF3" width="35px"><path d="M 0 35 L 0 0 L 35 0 L 35 35 Z" fill="transparent" height="35px" id="xvyfWPnpZ" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.98" stroke="rgb(27, 56, 69)" transform="translate(0 0)" width="35px"/><path d="M 18.998 2 L 18.998 16.998 C 18.998 18.103 18.103 18.998 16.998 18.998 L 2 18.998 C 0.896 18.998 0 18.103 0 16.998 L 0 2 C 0 0.895 0.896 0 2 0 L 16.998 0 C 18.103 0 18.998 0.895 18.998 2 Z" fill="transparent" height="18.9980016398266px" id="GJb2jRpoX" stroke-dasharray="" stroke-linecap="round" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(8 8.001)" width="18.997991640883626px"/><path d="M 8.999 4.5 C 8.999 6.985 6.985 8.999 4.5 8.999 C 2.015 8.999 0 6.985 0 4.5 C 0 2.014 2.015 0 4.5 0 C 6.985 0 8.999 2.014 8.999 4.5 Z" fill="transparent" height="8.999048671997508px" id="VJaUN8aZ_" stroke-dasharray="" stroke-linecap="round" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(13 13)" width="8.999048671997508px"/><path d="M 0.009 0 L 0 0" fill="transparent" height="1px" id="wzau5HB7B" stroke-dasharray="" stroke-linecap="round" stroke-linejoin="round" stroke-width="2" stroke="rgb(171, 199, 212)" transform="translate(22.997 12)" width="1px"/></g></svg>)
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 35 35" xmlns="http://www.w3.org/2000/svg"><g d="M 0 35 L 0 0 L 35 0 L 35 35 Z M 20.5 17.5 L 15.5 14.5 L 15.5 20.499 Z M 24.35 9.941 C 22.261 9.658 19.942 9.5 17.5 9.5 C 15.057 9.5 12.739 9.658 10.649 9.941 C 8.796 10.192 7.501 11.829 7.501 13.699 L 7.501 21.301 C 7.501 23.171 8.796 24.807 10.649 25.058 C 12.739 25.341 15.057 25.499 17.5 25.499 C 19.942 25.499 22.261 25.341 24.35 25.058 C 26.204 24.807 27.499 23.171 27.499 21.301 L 27.499 13.699 C 27.499 11.829 26.204 10.192 24.35 9.941 Z" fill="transparent" height="35px" id="Gs_q6YwVo" width="35px"><path d="M 0 35 L 0 0 L 35 0 L 35 35 Z" fill="transparent" height="35px" id="hUKjKQH28" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.98" stroke="rgb(27, 56, 69)" transform="translate(0 0)" width="35px"/><path d="M 4.999 3 L 0 0 L 0 5.999 Z" fill="transparent" height="5.9993657813316705px" id="TRegc5Igj" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(15.5 14.5)" width="4.99947148444306px"/><path d="M 16.849 0.441 C 14.759 0.158 12.441 0 9.999 0 C 7.556 0 5.237 0.158 3.148 0.441 C 1.295 0.692 0 2.328 0 4.198 L 0 11.8 C 0 13.67 1.295 15.306 3.148 15.557 C 5.237 15.841 7.556 15.998 9.999 15.998 C 12.441 15.998 14.759 15.841 16.849 15.557 C 18.703 15.306 19.998 13.67 19.998 11.8 L 19.998 4.198 C 19.998 2.328 18.703 0.692 16.849 0.441 Z" fill="transparent" height="15.998318749160763px" id="AZUAgbjVH" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="round" stroke-width="1.5" stroke="rgb(171, 199, 212)" transform="translate(7.501 9.5)" width="19.997885937772242px"/></g></svg>)